R/brand_coffee.r

In CAinterprTools: Graphical Aid in Correspondence Analysis Interpretation and Significance Testings

#' Dataset: Cross-tabulation of coffee brands vs. consumers' opinion
#'
#' Cross-tabulation (23x6) of the coffee brands against consumers' opinion.\cr
#' After: Kennedy R et al, Practical Applications of Correspondence Analysis to
#' Categorical Data in Market Research, in Journal of Targeting Measurement and
#' Analysis for Marketing, 1996
#'
#'
#' @docType data
#' @keywords datasets
#' @name brand_coffee
#' @usage data(brand_coffee)
#' @format dataframe
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