cracker: Cracker Dataset

Description Usage Format Source References

Description

This dataset is from marketing research on the sales of crackers for a particular company.

Usage

1

Format

This data frame consists of 15 stores, each receiving a particular promotional strategy, with the following 4 variables (columns):

Source

Kutner, M. H., Nachtsheim, C. J., Neter, J., and Li, W. (2005) Applied Linear Statistical Models, Fifth Edition, McGraw-Hill/Irwin.

References

Young, D. S. (2017), Handbook of Regression Methods, CRC Press.


HoRM documentation built on March 11, 2021, 9:07 a.m.