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RAdwords: Loading Google Adwords Data into R
Aims at loading Google Adwords data into R. Adwords is an online advertising service that enables advertisers to display advertising copy to web users (see <https://developers.google.com/adwords/> for more information). Therefore the package implements three main features. First, the package provides an authentication process for R with the Google Adwords API (see <https://developers.google.com/adwords/api/> for more information) via OAUTH2. Second, the package offers an interface to apply the Adwords query language in R and query the Adwords API with ad-hoc reports. Third, the received data are transformed into suitable data formats for further data processing and data analysis.
Getting started
Browse package contents
Package details |
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| Author | Johannes Burkhardt <johannes.burkhardt@gmail.com>, Matthias Bannert <matthias.bannert@gmail.com> |
| Maintainer | Johannes Burkhardt <johannes.burkhardt@gmail.com> |
| License | MIT + file LICENSE |
| Version | 0.1.18 |
| URL | https://github.com/jburkhardt/RAdwords https://developers.google.com/adwords https://developers.google.com/adwords/api/ |
| Package repository | View on CRAN |
| Installation |
Install the latest version of this package by entering the following in R:
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Try the RAdwords package in your browser
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