A tool to easily run and visualise supervised and unsupervised state of the art customer segmentation. It is built like a pipeline covering the 3 main steps in a segmentation project: pre-processing, modelling, and plotting. Users can either run the pipeline as a whole, or choose to run any one of the three individual steps. It is equipped with a supervised option (tree optimisation) and an unsupervised option (k-clustering) as default models.
|Author||Dom Clarke [aut, cre], Cinzia Braglia [aut], Oskar Nummedal [aut], Leo McCarthy [aut], Rebekah Yates [aut], Joash Alonso [aut], PEAK AI LIMITED [cph]|
|Maintainer||Dom Clarke <email@example.com>|
|License||MIT + file LICENSE|
|Package repository||View on CRAN|
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