ga_mp_event_item: Create an Measurement Protocol Item Property for an Event

In googleAnalyticsR: Google Analytics API into R

Create an Measurement Protocol Item Property for an Event

Description

Some events work with item properties

Usage

ga_mp_event_item(
  item_id = NULL,
  item_name = NULL,
  coupon = NULL,
  discount = NULL,
  affiliation = NULL,
  item_brand = NULL,
  item_category = NULL,
  item_variant = NULL,
  price = NULL,
  currency = NULL
)

Arguments

item_id	Item ID
item_name	Item Name
coupon	Coupon
discount	Discount
affiliation	Affiliation
item_brand	Brand
item_category	Category
item_variant	Variant
price	Price
currency	Currency

See Also

Other Measurement Protocol functions: ga_mp_cid(), ga_mp_event(), ga_mp_send()

Examples

# one item
ga_mp_event_item(item_name = "jeggings", 
                 price = 8.88, 
                 item_variant = "Black")
                 
# many items in a list
items <- list(
  ga_mp_event_item(item_id = "SKU_12345", 
                   price = 9.99, 
                   item_brand = "Gucci"), 
  ga_mp_event_item(item_name = "jeggings", 
                   price = 8.88, 
                   item_variant = "Black"))
                   
# construct an event with its own fields
ga_mp_event("add_payment_info", 
            params = list(coupon = "SUMMER_FUN", 
                          payment_type = "Credit Card", 
                          value = 7.77, 
                          currency = "USD"), 
            items = items)

googleAnalyticsR documentation built on Sept. 11, 2024, 8:15 p.m.