RFM_Function: Calculate RFM
In SaschaKuenzle/Package_test: RFM Score Calculator
Description
Usage
Arguments
Details
Value
Description
Calculate the weighted RFM Score: recency, frequency, monetary value for every customer
Usage
1
2
RFM_Function(data, WeightRecency = 1/3, WeightFrequency = 1/3,
WeightMonetary = 1/3)
Arguments
data
- A data.table containing the transaction records.
WeightRecency
- The weight for recency.
WeightFrequency
- The weight for frequency.
WeightMonetary
- The weight for monetary.
Details
data contains the transactional data
Value
Returns the score and group
SaschaKuenzle/Package_test documentation built on May 28, 2019, 2:44 p.m.
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Description Usage Arguments Details Value
Description
Calculate the weighted RFM Score: recency, frequency, monetary value for every customer
Usage
1 2 | RFM_Function(data, WeightRecency = 1/3, WeightFrequency = 1/3,
WeightMonetary = 1/3)
|
Arguments
data |
- A data.table containing the transaction records. |
WeightRecency |
- The weight for recency. |
WeightFrequency |
- The weight for frequency. |
WeightMonetary |
- The weight for monetary. |
Details
data contains the transactional data
Value
Returns the score and group
R Package Documentation
Browse R Packages
We want your feedback!
Note that we can't provide technical support on individual packages. You should contact the package authors for that.
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