README.md

In emse-madd-gwu/maddTools: Miscellaneous Functions For EMSE 6035

{maddTools}

Miscellaneous functions for the GWU course EMSE 6035: Marketing Analytics for Design Decisions

Installation

The package can be installed from GitHub:

# install.packages("remotes")
remotes::install_github("jhelvy/maddTools")

Load the package with:

library(maddTools)

Contents

This package contains the following functions:

• ci(): Get confidence intervals for a vector of numbers or for every column in a data frame of numeric columns.
• ggtornado(): Creates a “tornado” plot using the {ggplot2} package.
• logitProbs(): Computes logit fraction given a set of coefficients and alternatives.
• rep_df(): Repeats a data frame n times.

To view more details of any of the functions, run ?functionName() in R, replacing ‘functionName’ with the name of the function.

Author, Version, and License Information

• Author: John Paul Helveston https://www.jhelvy.com/
• Date First Written: August, 25, 2021
• License: MIT

Citation Information

If you use this package for in a publication, I would greatly appreciate it if you cited it - you can get the citation by typing citation("maddTools") into R:

citation("maddTools")
#> 
#> To cite maddTools in publications use:
#> 
#>   John Paul Helveston (2021). maddTools: Tools For EMSE 6035 -
#>   Marketing Analytics for Design Decisions.
#> 
#> A BibTeX entry for LaTeX users is
#> 
#>   @Manual{,
#>     title = {maddTools: Tools For EMSE 6035 - Marketing Analytics for Design Decisions},
#>     author = {John Paul Helveston},
#>     year = {2021},
#>     note = {R package version 0.0.3},
#>     url = {http://madd.seas.gwu.edu/maddTools/},
#>   }

emse-madd-gwu/maddTools documentation built on Oct. 31, 2022, 2:23 p.m.