estimateReturnProbability: Estimate the probability that a user is still alive, given...

Description Usage Arguments

Description

Estimate the probability that a user is still alive, given their recency/frequency statistics and model parameters alpha through gamma

Usage

1

Arguments

params

A numeric vector of parameters for the log likelihood function. (alpha, beta, gamma, delta)

data

An integer vector consisting of the recency/frequency statistics for a single user, in the order (x, n, m)


johnchower/gloobtyd documentation built on May 19, 2019, 3:03 p.m.