marketing: Marketing Data Set

In datarium: Data Bank for Statistical Analysis and Visualization

Description

A data frame containing the impact of three advertising medias (youtube, facebook and newspaper) on sales. Data are the advertising budget in thousands of dollars along with the sales. The advertising experiment has been repeated 200 times.

Usage

data("marketing")

Format

A data frame with 200 rows and 4 columns.

Examples

data(marketing)
res.lm <- lm(sales ~ youtube*facebook, data = marketing)
summary(res.lm)

datarium documentation built on May 21, 2019, 9:02 a.m.