modeling.annualhalfing.likelihood: Likelihood function for annual halfing model
In CADF: Customer Analytics Data Formatting

modeling.annualhalfing.likelihood

R Documentation

Likelihood function for annual halfing model

Likelihood function for annual halfing model

modeling.annualhalfing.likelihood(grid2, rec, freq, targetBuy)

`grid2`	Modeling parameters
`rec`	recency
`freq`	frequency
`targetBuy`	indicator if purchase was made in holdout period

CADF documentation built on Oct. 31, 2024, 5:08 p.m.

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