Clothing: Sales for a Clothing Retailer
In Stat2Data: Datasets for Stat2

Data on 60 customers at a clothing retailer

A data frame with 60 observations on the following 8 variables.

`ID`	Case ID
`Amount`	Net dollar amount spent by customers in their latest purchase from this retailer
`Recency`	Number of months since the last purchase
`Freq12`	Number of purchases in the last 12 months
`Dollar12`	Dollar amount of purchases in the last 12 months
`Freq24`	Number of purchases in the last 24 months
`Dollar24`	Dollar amount of purchases in the last 24 months
`Card`	1 for customers who have a private-label credit card with the retailer, 0 if not

This dataset represents a random sample of 60 customers from a large clothing retailer. The manager of the store is interested in predicting how much a customer will spend on his or her next purchase based on one or more of the available explanatory variables.

Personal communication with David Cameron who completed a more extensive consulting project for the retailer.

Stat2Data documentation built on May 2, 2019, 7:25 a.m.