mobi250: Mobile phone data for the ECSI model.

Description Usage Format Source

Description

A dataset containing 250 values of indicators of an investigation for the ECSI in the mobile phone industry.

Usage

1

Format

A data frame with 250 rows and 24 variables:

IMAG1, IMAG2, IMAG3, IMAG4, IMAG5

Indicators of IMAGE

PERQ1,PERQ2,PERQ3,PERQ4,PERQ5,PERQ6,PERQ7

Indicators of Perceived Quality

CUEX1, CUEX2, CUEX3

Indicators of Customer Expectation

PERV1,PERV2

Indicators of Perceived Value

CUSA1, CUSA2, CUSA3

Indicators of Customer Satisfaction

CUSL1, CUSL2, CUSL3

Indicators of Customer Loyality

CUSCO

Indicator of Customer Complaints

Source

https://www.smartpls.com


cbsem documentation built on May 2, 2019, 5:56 a.m.

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