Description Usage Format Examples
Data Collected through Sample Survey from Karachi, Pakistan from July 1,2007 by July 31, 2007
1 | data("mobile_data")
|
A data frame with 16 observations on the following 6 variables.
Profile
a numeric vector containing profile number
Brand
1= Nokia, 2 = Sony Ericsson, 3 = Samsung, 4 = LG, 5 = Motorola
FM.Radio
1 = yes, 2 = No
Camera
1 = yes, 2= No
Price
Different price level from market
Rank
customer preference to purchase, Greatest to Least
1 2 3 |
Profile Brand FM.Radio Camera Price Rank
1 1 4 2 2 1 4
2 2 2 1 2 4 12
3 3 1 2 2 4 14
4 4 4 1 1 10 11
5 5 1 1 2 5 7
6 6 2 1 1 9 15
7 7 5 1 2 2 2
8 8 5 2 1 6 5
9 9 2 2 2 3 8
10 10 2 2 1 8 6
11 11 3 2 1 7 3
12 12 1 2 1 11 1
13 13 1 1 1 12 10
14 14 3 2 2 3 9
15 15 3 1 1 9 16
16 16 3 1 2 4 13
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