mapping_data: Mapping Data
In crazybilly/fundRaising: Functions for Fundraising Analytics

Description Usage Format Source

A dataset containing 300 constituent rows and 36 features. This dataset was provided by Michael Lasala as part of his 2018 DAS presentation and is used with permission here

1	mapping_data

A data frame with 300 rows and 36 variables:

ID: the unique identifier for each constituent
Name: the name of the constituent
AGE: the age of the constituent
Age Bin: the binned age group of the constituent
Gender: the gender of the constituent
Affiliation: the graduation year and degree for each constituent when applicable
DonorCode: descriptive data regarding the connection between the constituent and the organization
Manager: the staff member managing the relationship
Major: the major studied by an alumnus when applicable
Address: the address type indicator
City: the address city
State: the address state
Zip Code: the address ZIP code
Job Title: the job title for the constituent
Emploter: the employer for the constituent
Annual Fund Rating: a rating indicating how much to ask for annually
Major Gift Capacity: a rating indicating the size of major gift this constituent is able to make
LOW_EGC: a rnumeric value representing the low end of the Major Gift Capacity rating
HIGH_EGC: a rnumeric value representing the high end of the Major Gift Capacity rating
Inclination: a value indicating the liklihood of making a gift
Alumni Engagement: a value indicating the involvement level of an alumnus when applicable
Stage: the current stage of the major giving cycle for the constituent
Last Gift Date: the date of the most recent gift
Last Gift Amount: the amount of the most recent gift
FY'17 Giving: the total amount given in fiscal year 2017
FY'16 Giving: the total amount given in fiscal year 2016
FY'15 Giving: the total amount given in fiscal year 2015
FY'14 Giving: the total amount given in fiscal year 2014
FY'13 Giving: the total amount given in fiscal year 2013
Lifetime Giving: the total amount given by the constituent
Last Attempt Date: the date of the last contact attempt
Last Contact Date: the date of the last contact
Last Contact Type: a value indicating the type of contact made most recently
Phone Count: the number of phone calls with the constituent
FTF Visit Count: the number of face to face visits with the constituent
Gift Count: the number of gifts from the constituent