campaign_url: campaign_url

Description Usage Arguments

View source: R/campaign_url.R

Description

Format your URL with UTM tracking codes

Usage

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campaign_url(
  url,
  source,
  medium,
  campaign_name = NULL,
  term = NULL,
  content = NULL
)

Arguments

url

The URL you want to adorn

source

The source of the campaign, typically would be something like 'facebook' or 'adwords'

medium

The medium of the campaign, i.e. what type of campaign this is, usually would be something like 'cpc' or 'paid_social' (optional)

campaign_name

The name of your campaign (optional)

term

A way to identify paid keywords (optional)

content

A way to differentiate between different types of marketing content (for example in an A/B test) (optional)


neugelb/neugelbtools documentation built on July 7, 2020, 1:17 a.m.