loglike: Calculating the log-likelihood function.

View source: R/loglike.R

loglikeR Documentation

Calculating the log-likelihood function.

Description

Calculating model's log-likelihood function. Internal function that users should not call directly.

Usage

loglike(
  eta,
  Choice_Set_List,
  Choice_Set_Code,
  Base_Prod,
  Num_Prod,
  Num_Attr,
  Alts_Same_Choice_Set,
  Is_Purchase
)

Arguments

eta

numeric vector, the model parameters to be estimated

Choice_Set_List

list, product code included for each choice set.

Choice_Set_Code

numeric, choice set code Number specified for calculating log-likelihood.

Base_Prod

numeric, the baseline product number

Num_Prod

numeric, the number of all products in observed data.

Num_Attr

numeric, the number of attributes in observed data.

Alts_Same_Choice_Set

list, for internal calculation, a list of data exposed to the same choice set.

Is_Purchase

list, for internal calculation, list of customers who are exposed to the same choice set who purchased the product. If purchased 1, otherwise 0.

Value

The value of log-likelihood.


RMM documentation built on May 9, 2022, 5:08 p.m.

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