man-roxygen/template_references_bgnbd.R

In bachmannpatrick/CLVTools: Tools for Customer Lifetime Value Estimation

#' @references
#' Fader PS, Hardie BGS, Lee KL (2005). \dQuote{\dQuote{Counting Your Customers} the Easy Way:
#' An Alternative to the Pareto/NBD Model} Marketing Science, 24(2), 275-284.
#'
#' Fader PS, Hardie BGS (2013). \dQuote{Overcoming the BG/NBD Model's #NUM! Error Problem}
#' URL \url{http://brucehardie.com/notes/027/bgnbd_num_error.pdf}.
#'
#' Fader PS, Hardie BGS (2007). \dQuote{Incorporating time-invariant covariates into the
#' Pareto/NBD and BG/NBD models.}
#' URL \url{http://www.brucehardie.com/notes/019/time_invariant_covariates.pdf}.
#'
#' Fader PS, Hardie BGS, Lee KL (2007). \dQuote{Creating a Fit Histogram for the BG/NBD Model}
#' URL \url{https://www.brucehardie.com/notes/014/bgnbd_fit_histogram.pdf}
#'