man-roxygen/template_references_ggomnbd.R

#' @references
#' Bemmaor AC, Glady N (2012). \dQuote{Modeling Purchasing Behavior with Sudden \dQuote{Death}: A Flexible Customer
#' Lifetime Model} Management Science, 58(5), 1012-1021.
bachmannpatrick/CLVTools documentation built on Oct. 29, 2023, 2:16 p.m.