getRfmWeights | R Documentation |
Get RFM weights
getRfmWeights(df, formula, family = "binomial", show = TRUE)
df |
data frame or tibble. |
formula |
formula for the Generalized Linear Model (GLM). |
family |
family for the GLM; optional, default value is |
show |
show regression table and weights; optional, default value is |
A list containing an atomic vector of weights and a GLM model.
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