mcmc.PActive: Calculates P(active) based on drawn future transactions.
In mplatzer/BTYDplus: Probabilistic Models for Assessing and Predicting your Customer Base
mcmc.PActive R Documentation
Calculates P(active) based on drawn future transactions.
Description
Calculates P(active) based on drawn future transactions.
Usage
mcmc.PActive(xstar)
Arguments
xstar
Future transaction draws as returned by
mcmc.DrawFutureTransactions.
Value
numeric A vector with the customers' probabilities of being active
during the holdout period.
Examples
data("groceryElog")
cbs <- elog2cbs(groceryElog, T.cal = "2006-12-31")
param.draws <- pnbd.mcmc.DrawParameters(cbs,
mcmc = 100, burnin = 50, thin = 10, chains = 1) # short MCMC to run demo fast
xstar.draws <- mcmc.DrawFutureTransactions(cbs, param.draws)
cbs$pactive <- mcmc.PActive(xstar.draws)
head(cbs)
mplatzer/BTYDplus documentation built on April 9, 2024, 3:11 a.m.
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| mcmc.PActive | R Documentation |
Calculates P(active) based on drawn future transactions.
Description
Calculates P(active) based on drawn future transactions.
Usage
mcmc.PActive(xstar)
Arguments
xstar |
Future transaction draws as returned by
|
Value
numeric A vector with the customers' probabilities of being active during the holdout period.
Examples
data("groceryElog")
cbs <- elog2cbs(groceryElog, T.cal = "2006-12-31")
param.draws <- pnbd.mcmc.DrawParameters(cbs,
mcmc = 100, burnin = 50, thin = 10, chains = 1) # short MCMC to run demo fast
xstar.draws <- mcmc.DrawFutureTransactions(cbs, param.draws)
cbs$pactive <- mcmc.PActive(xstar.draws)
head(cbs)
R Package Documentation
Browse R Packages
We want your feedback!
Note that we can't provide technical support on individual packages. You should contact the package authors for that.
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