churn_rates: Calculate churn rate

Description Usage Arguments Value References

Description

churn_rates computes churn probabilities for given periods based on the sBG model.

Usage

1
churn_rates(params, period)

Arguments

params

a list of model parameters alpha, beta, cp_alpha, cp_beta and cp_period. If it only contains alpha and beta, cp_alpha and cp_beta are set to NA and cp_period is set to 0.

period

a numeric vector. Denotes for for which period(s) to calculate the churn probabilities.

Value

a vector with churn probabilities per period(s)

References

http://citeseerx.ist.psu.edu/viewdoc/download?doi=10.1.1.558.935&rep=rep1&type=pdf: Equation (7)


runtastic/sBGmodel documentation built on Nov. 5, 2019, 4:21 a.m.