rt_get_channel_attribution: wrapper around ChannelAttribution::markov_model &...

View source: R/attribution.R

rt_get_channel_attributionR Documentation

wrapper around ChannelAttribution::markov_model & ChannelAttribution::heuristic_models

Description

returns a dataframe with the combined results

Usage

rt_get_channel_attribution(
  .path_data,
  .path_sequence = "path_sequence",
  .num_conversions = "num_conversions",
  .conversion_value = "conversion_value",
  .null_conversions = "null_conversions",
  .order = 1,
  .symbol = ">",
  .seed = 42
)

Arguments

.path_data

dataframe expected by ChannelAttribution::markov_model & & ChannelAttribution::heuristic_models

.path_sequence

var_path

.num_conversions

var_conv

.conversion_value

var_value

.null_conversions

var_null

.order

order

.symbol

sep

.seed

seed


shane-kercheval/rtools documentation built on July 7, 2022, 8:31 a.m.