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inst/examples/marketingmixmodeling.R
In CADF: Customer Analytics Data Formatting
library(datarium)
data(marketing)
mediums.var <- c("facebook", "newspaper", "youtube")
analysis.var <- c("sales")
dataset <- marketing
analysis <- CADF::adecon.cobb.douglas(sales.var, mediums.var, dataset)
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CADF documentation built on Oct. 31, 2024, 5:08 p.m.
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library(datarium)
data(marketing)
mediums.var <- c("facebook", "newspaper", "youtube")
analysis.var <- c("sales")
dataset <- marketing
analysis <- CADF::adecon.cobb.douglas(sales.var, mediums.var, dataset)
Try the CADF package in your browser
Any scripts or data that you put into this service are public.
R Package Documentation
Browse R Packages
We want your feedback!
Note that we can't provide technical support on individual packages. You should contact the package authors for that.
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