This packages provides classes, methods and functions for modeling Word-of-Mouth-campaigns. General model assumptions are:
monopoly market
no variable costs
network is the mean-field case of percolation
only those persons who bought a product will forward information about it
Package: | WordOfMouth |
Type: | Package |
Version: | 1.1.0 |
Date: | 2021-10-04 |
License: | GPL-3 |
Depends: | R (>= 3.0.1), methods |
Michael Scholz michael.scholz@th-deg.de
Thomas Woehner Thomas.Woehner@eah-jena.de
Ralf Peters ralf.peters@wiwi.uni-halle.de
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