computeOptimalPrice: Computes the profit-maximizing price
In WordOfMouth: Estimates Economic Variables for Word-of-Mouth-Campaigns

Description Usage Arguments Value Author(s) See Also Examples

Computes the profit-maximizing for a given Word-of-Mouth campaign.

1	computeOptimalPrice(campaign)

campaign

Word-of-Mouth campaign as instance of class WoMCampaign.

Profit-maximizing price in [0; 1] where 0 is the lowest possible and 1 is the highest possible price.

Michael Scholz michael.scholz@th-deg.de

Thomas Woehner Thomas.Woehner@eah-jena.de

Ralf Peters ralf.peters@wiwi.uni-halle.de

computeDemand computeProfit computeConsumerSurplus

network <- new("WoMNetwork", size = 1000, avgConnections = 5)
campaign <- new("WoMCampaign", network = network, seedingSize = 10, forwardProbability = 0.2)
price <- computeOptimalPrice(campaign)
profit <- computeProfit(campaign, price)
print(price)
print(profit)