product_test: Data from product test of chocolate confectionary

Description Usage Format

Description

It is truncated dataset with data from product test of two samples of chocolate sweets. 150 respondents tested two kinds of sweets (codenames: VSX123 and SDF546). Sample was divided into two groups (cells) of 75 respondents in each group. In cell 1 product VSX123 was presented first and then SDF546. In cell 2 sweets were presented in reversed order. Questions about respondent impressions about first product are in the block A (and about second tested product in the block B). At the end of the questionnaire there is a question about preferences between sweets.

Usage

1

Format

A data frame with 150 rows and 18 variables:

id

Respondent Id.

cell

First tested product (cell number).

s2a

Age.

a1_1

What did you like in these sweets? Multiple response. First tested product.

a1_2

(continue) What did you like in these sweets? Multiple response. First tested product.

a1_3

(continue) What did you like in these sweets? Multiple response. First tested product.

a1_4

(continue) What did you like in these sweets? Multiple response. First tested product.

a1_5

(continue) What did you like in these sweets? Multiple response. First tested product.

a1_6

(continue) What did you like in these sweets? Multiple response. First tested product.

a22

Overall liking. First tested product.

b1_1

What did you like in these sweets? Multiple response. Second tested product.

b1_2

(continue) What did you like in these sweets? Multiple response. Second tested product.

b1_3

(continue) What did you like in these sweets? Multiple response. Second tested product.

b1_4

(continue) What did you like in these sweets? Multiple response. Second tested product.

b1_5

(continue) What did you like in these sweets? Multiple response. Second tested product.

b1_6

(continue) What did you like in these sweets? Multiple response. Second tested product.

b22

Overall liking. Second tested product.

c1

Preferences.


expss documentation built on Jan. 8, 2021, 5:38 p.m.