#' FB audience income breakdown
#'
#' Function that returns a data frame with the total audience by income for a selected interest.
#' @param id_vector: Vector of one or more facebook API interests
#' @param name_vector: Vector of one or more facebook API names
#' @param platform: "instagram", "facebook" or c("facebook", "instagram")
#' @keywords FB ads audience
#' @export
#' @examples
#' income_ads_breakdown("6003123299417", "Computer science", "facebook")
income_ads_breakdown <- function(id_vector,name_vector, platform){
suppressMessages(require(dplyr))
print("Fetching income data")
incomes <- dplyr::tribble(
~name,~key,
"Top 25%-50% of ZIP codes","6107813554583",
"Top 10%-25% of ZIP codes","6107813553183",
"Top 10% of ZIP codes","6107813551783",
"Top 5% of ZIP codes","6107813079183",
)
income_vector <- sapply(1:nrow(incomes),function(i)
fbad_reachestimate(targeting_spec = list(
geo_locations = list(countries = 'US'),
publisher_platforms = platform,
flexible_spec = list(
list(interests = data.frame(
id = id_vector,
name = name_vector
)),
list(income = data.frame(
id = incomes$key[i],
name = incomes$name[i]
))
)
))$users
)
##Calculate people outside
remaining <- us_audience(id_vector, name_vector, platform) - sum(as.numeric(as.character(income_vector)))
remaining <- tibble(
bracket = "Below 50% of ZIP codes",
number = remaining
)
##
income_data_frame <- tibble(bracket = incomes$name, number = income_vector) %>%
mutate(number = as.numeric(as.character(number))) %>%
bind_rows(remaining) %>%
magrittr::set_colnames(c("Bracket", "Count"))
print("Income data fetched")
return(income_data_frame)
}
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