Lifetime: 'Lifetime'

View source: R/lifetime.R

LifetimeR Documentation

Lifetime

Description

Calculations of the lifetime revenue and length of a customers' relationships.

Usage

Lifetime(data, end = attr(data, "end"))

Arguments

data

A RevenueData object.

end

The date at which the last observation in the data as

Value

A list containing the following elements:

total

The total value of transactions, by subscriber.from.period and period.counter.

subscribers

The number of subscribers by cohort.

revenue.per.subscriber

The revenue per subsciber.

mean

The average value of transactions, where the base is the number of subscribers in the subscriber.from.period, by subscriber.from.period and period.counter.

cumulative

The cumulative means.

index

The cumulative means divided by the mean from the first period.


NumbersInternational/flipStartup documentation built on Feb. 26, 2024, 5:39 a.m.