summary.GBRROASAnalysisFitGbr1: Returns a concise summary of the ROAS estimate and confidence...

In google/GeoexperimentsResearch: Geo Experiments

Description

Returns a concise summary of the ROAS estimate and confidence interval and the total incremental cost and incremental response.

Usage

## S3 method for class 'GBRROASAnalysisFitGbr1'
summary(object, level = 0.9,
  interval.type = c("one-sided", "two-sided"), threshold = 0, ...)

Arguments

object	a GBRROASAnalysisFitGbr1 object.
level	(number between 0 and 1) confidence level.
interval.type	(string) 'one-sided', or 'two-sided' (interval).
threshold	(numeric vector) threshold(s) for the right-tail posterior probabilities of beta2.
...	ignored.

Value

A ROASAnalysisResults object.

google/GeoexperimentsResearch documentation built on May 17, 2019, 7:42 a.m.