johns_2012: Johns et al. (2012) data

In profandyfield/discovr: Interactive Tutorials and Data for "Discovering Statistics Using R and RStudio"

Johns et al. (2012) data

Description

A dataset from Field, A. P. (2023). Discovering statistics using R and RStudio (2nd ed.). London: Sage.

Usage

johns_2012

Format

A tibble with 160 rows and 4 variables.

Details

It is believed that males have a biological predispoition towards the colour red because it is sexually salient. The theory suggests that women use the colour red as a proxy signal for genital colour to indicate ovulation and sexual proceptivity. If this hypothesis is true then using the colour red in this way would have to attract men (otherwise it's a pointless strategy). In a novel study, Johns, Hargrave, and Newton-Fisher (2012) tested this idea by manipulating the colour of four pictures of female geneitalia to make them increasing shades of red (pale pink, light pink, dark pink, red). Heterosexual males rated the resulting 16 pictures from 0 (unattractive) to 100 (attractive). These are the data from that study. The data contains the following variables:

• id: participant id

• partners: sexual experience coded as a factor ('Very little' and 'Some")

• colour: colour of the female geneitalia in image

• attractiveness: male rating of the attractiveness of the female geneitalia from 0 to 100

Source

www.discovr.rocks/csv/johns_2012.csv

References

• Johns, S. E., Hargrave, L. A., & Newton-Fisher, N. E. (2012). Red is not a proxy signal for female genitalia in humans. PLoS One, 7, e34669. \Sexpr[results=rd]{tools:::Rd_expr_doi("10.1371/journal.pone.0034669")}

profandyfield/discovr documentation built on Oct. 29, 2023, 4:10 p.m.