df_curve_reach_freq: Robyn Dataset: Reach & frequency simulated dataset
In Robyn: Semi-Automated Marketing Mix Modeling (MMM) from Meta Marketing Science
df_curve_reach_freq R Documentation
Robyn Dataset: Reach & frequency simulated dataset
Description
A simulated cumulated reach and spend dataset by frequency buckets.
The headers must be kept as
c("spend_cumulated", "response_cumulated", "freq_bucket").
Usage
data(df_curve_reach_freq)
Format
An object of class "data.frame"
- spend_cumulated
cumulated spend of paid media
- response_cumulated
cumulated reach of paid media
- freq_bucket
Frequency bucket for cumulated reach
Value
data.frame
Dataframe.
See Also
Other Dataset:
dt_prophet_holidays,
dt_simulated_weekly
Examples
data(df_curve_reach_freq)
head(df_curve_reach_freq)
Robyn documentation built on July 3, 2025, 1:09 a.m.
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| df_curve_reach_freq | R Documentation |
Robyn Dataset: Reach & frequency simulated dataset
Description
A simulated cumulated reach and spend dataset by frequency buckets.
The headers must be kept as
c("spend_cumulated", "response_cumulated", "freq_bucket").
Usage
data(df_curve_reach_freq)
Format
An object of class "data.frame"
- spend_cumulated
cumulated spend of paid media
- response_cumulated
cumulated reach of paid media
- freq_bucket
Frequency bucket for cumulated reach
Value
data.frame
Dataframe.
See Also
Other Dataset:
dt_prophet_holidays,
dt_simulated_weekly
Examples
data(df_curve_reach_freq)
head(df_curve_reach_freq)
R Package Documentation
Browse R Packages
We want your feedback!
Note that we can't provide technical support on individual packages. You should contact the package authors for that.
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