Man pages for benetheking/maRketingscience
functions for an integrated linear MMM workflow
| adbanker | A function for adbanking a single vector. |
| adbankr | A function for adbanking a single vector. |
| alternate_decomp | Computes alternative and somewhat simpler version of the KPI... |
| dot-remove_shit | A function for displaying the pie chart aggregation of the... |
| finetune | A function for finetuning the effects of media carry-over |
| get_decomp | A function for rapid sales decomposition |
| gtally | A function for fast grouping and tallying of variables |
| holdout | A function for computing a holdout test on the model file |
| korrelierer | A function for finding correlated VARs by name |
| lagger | Functions to generate lagged and logged variables |
| logger | Functions to generate lagged and logged variables |
| mdl | A function for adbanking a single vector. |
| model_painter | A function for painting all these happy little observations... |
| model_stats | Return actual R² for any model type, e.g. classic LMs as well... |
| plot_model_media | Quick draw of the media flightings used in the model |
| pp | A function for fast printing of everything |
| preview | A function for rapid sales decomposition |
| preview_torte | A function for displaying the pie chart aggregation of the... |
| rang_korrelierer | A function for collecting and exporting data for further... |
| rausschreiber | A function for collecting and exporting data for further... |
| remove_clutter | Utilities for the maRketingscience package |
| r_squared | Return actual R² for any model type, e.g. classic LMs as well... |
| set_dummy | A function for rapid creation of an outlier catch dummy... |
| write_quick_sd | A function for rapid creation of an outlier catch dummy... |
