adbankr: A function for adbanking a single vector.

adbankrR Documentation

A function for adbanking a single vector.

Description

This function will compute a range of carry-over depot effects for testing in a linear MMM model.

Usage

adbankr(data_vec)

Arguments

data_vec

the vector that will be adbanked. Can iterate over any number of variables in a dataframe using purr::map.

Examples

adbankr()

benetheking/maRketingscience documentation built on May 17, 2022, 5:57 a.m.