The marketing dataset contains
8 features and
40 records as 40 days that report how much we spent, how many clicks, impressions and transactions we got, whether or not a display campaign was running, as well as our revenue, click-through-rate and conversion rate. The target feature is revenue and the remaining 7 variables are predictors.
data( marketing )
marketing dataset, as a data frame, contains
40 rows and
8 columns (variables/features). The
8 variables are:
spend: daily send of money on PPC (apy-per-click).
clicks: number of clicks on for that ad.
impressions: amount of impressions per day.
display: whether or not a display campaign was running.
transactions: number of transactions per day.
conversion.rate: conversion rate.
revenue: daily revenue.
A detailed description of the dataset can be found:
data( marketing ) str( marketing )
Add the following code to your website.
For more information on customizing the embed code, read Embedding Snippets.