bgnbd.PlotTransactionRateHeterogeneity: BG/NBD Plot Transaction Rate Heterogeneity

Description Usage Arguments Details Value Examples

View source: R/bgnbd.R

Description

Plots and returns the estimated gamma distribution of lambda (customers' propensities to purchase).

Usage

1

Arguments

params

BG/NBD parameters - a vector with r, alpha, a, and b, in that order. r and alpha are unobserved parameters for the NBD transaction process. a and b are unobserved parameters for the Beta geometric dropout process.

lim

upper-bound of the x-axis. A number is chosen by the function if none is provided.

Details

This returns the distribution of each customer's Poisson parameter, which determines the rate at which each customer buys.

Value

Distribution of customers' propensities to purchase.

Examples

1
2
3
4
params <- c(0.243, 4.414, 0.793, 2.426)
bgnbd.PlotTransactionRateHeterogeneity(params)
params <- c(0.53, 4.414, 0.793, 2.426)
bgnbd.PlotTransactionRateHeterogeneity(params)

Example output

Loading required package: hypergeo
              [,1]         [,2]        [,3]       [,4]       [,5]       [,6]
x.axis.ticks     0  0.005499636  0.01099927 0.01649891 0.02199854 0.02749818
heterogeneity  Inf 19.244194316 11.11417824 7.98056437 6.26487358 5.16426789
                    [,7]       [,8]       [,9]      [,10]      [,11]    [,12]
x.axis.ticks  0.03299782 0.03849745 0.04399709 0.04949672 0.05499636 0.060496
heterogeneity 4.39062039 3.81333097 3.36404602 3.00328674 2.70654785 2.457756
                   [,13]      [,14]     [,15]      [,16]      [,17]      [,18]
x.axis.ticks  0.06599563 0.07149527 0.0769949 0.08249454 0.08799418 0.09349381
heterogeneity 2.24589872 2.06315845 1.9038210 1.76360483 1.63923367 1.52815424
                   [,19]     [,20]     [,21]     [,22]    [,23]     [,24]
x.axis.ticks  0.09899345 0.1044931 0.1099927 0.1154924 0.120992 0.1264916
heterogeneity 1.42834483 1.3381821 1.2563461 1.1817520 1.113499 1.0508314
                  [,25]     [,26]     [,27]     [,28]     [,29]     [,30]
x.axis.ticks  0.1319913 0.1374909 0.1429905 0.1484902 0.1539898 0.1594894
heterogeneity 0.9931125 0.9397992 0.8904267 0.8445939 0.8019532 0.7622013
                  [,31]     [,32]     [,33]     [,34]     [,35]     [,36]
x.axis.ticks  0.1649891 0.1704887 0.1759884 0.1814880 0.1869876 0.1924873
heterogeneity 0.7250727 0.6903333 0.6577766 0.6272191 0.5984972 0.5714648
                  [,37]     [,38]     [,39]     [,40]     [,41]     [,42]
x.axis.ticks  0.1979869 0.2034865 0.2089862 0.2144858 0.2199854 0.2254851
heterogeneity 0.5459908 0.5219572 0.4992577 0.4777959 0.4574843 0.4382436
                  [,43]     [,44]     [,45]     [,46]     [,47]     [,48]
x.axis.ticks  0.2309847 0.2364843 0.2419840 0.2474836 0.2529833 0.2584829
heterogeneity 0.4200012 0.4026911 0.3862525 0.3706299 0.3557721 0.3416323
                  [,49]     [,50]     [,51]     [,52]     [,53]     [,54]
x.axis.ticks  0.2639825 0.2694822 0.2749818 0.2804814 0.2859811 0.2914807
heterogeneity 0.3281668 0.3153357 0.3031019 0.2914309 0.2802909 0.2696523
                  [,55]     [,56]     [,57]     [,58]     [,59]     [,60]
x.axis.ticks  0.2969803 0.3024800 0.3079796 0.3134793 0.3189789 0.3244785
heterogeneity 0.2594873 0.2497704 0.2404776 0.2315864 0.2230759 0.2149265
                  [,61]     [,62]     [,63]     [,64]     [,65]     [,66]
x.axis.ticks  0.3299782 0.3354778 0.3409774 0.3464771 0.3519767 0.3574763
heterogeneity 0.2071199 0.1996388 0.1924671 0.1855895 0.1789919 0.1726607
                  [,67]     [,68]     [,69]     [,70]     [,71]     [,72]
x.axis.ticks  0.3629760 0.3684756 0.3739752 0.3794749 0.3849745 0.3904742
heterogeneity 0.1665833 0.1607478 0.1551428 0.1497578 0.1445827 0.1396080
                  [,73]     [,74]     [,75]     [,76]     [,77]     [,78]
x.axis.ticks  0.3959738 0.4014734 0.4069731 0.4124727 0.4179723 0.4234720
heterogeneity 0.1348247 0.1302243 0.1257988 0.1215404 0.1174421 0.1134967
                  [,79]     [,80]     [,81]     [,82]      [,83]      [,84]
x.axis.ticks  0.4289716 0.4344712 0.4399709 0.4454705 0.45097015 0.45646979
heterogeneity 0.1096980 0.1060395 0.1025155 0.0991204 0.09584874 0.09269552
                   [,85]      [,86]      [,87]      [,88]     [,89]      [,90]
x.axis.ticks  0.46196942 0.46746906 0.47296870 0.47846833 0.4839680 0.48946760
heterogeneity 0.08965588 0.08672521 0.08389914 0.08117347 0.0785442 0.07600753
                   [,91]      [,92]      [,93]      [,94]      [,95]      [,96]
x.axis.ticks  0.49496724 0.50046688 0.50596651 0.51146615 0.51696578 0.52246542
heterogeneity 0.07355981 0.07119757 0.06891749 0.06671639 0.06459125 0.06253916
                   [,97]      [,98]      [,99]     [,100]
x.axis.ticks  0.52796506 0.53346469 0.53896433 0.54446396
heterogeneity 0.06055734 0.05864315 0.05679403 0.05500755
              [,1]         [,2]       [,3]       [,4]       [,5]       [,6]
x.axis.ticks     0  0.007795883 0.01559177 0.02338765 0.03118353 0.03897941
heterogeneity  Inf 12.408358913 8.65537185 6.91159561 5.83327694 5.07481682
                   [,7]       [,8]       [,9]      [,10]      [,11]      [,12]
x.axis.ticks  0.0467753 0.05457118 0.06236706 0.07016294 0.07795883 0.08575471
heterogeneity 4.5004990 4.04437258 3.66986783 3.35478135 3.08470531 2.84980143
                   [,13]     [,14]     [,15]     [,16]     [,17]    [,18]
x.axis.ticks  0.09355059 0.1013465 0.1091424 0.1169382 0.1247341 0.132530
heterogeneity 2.64307482 2.4593863 2.2948560 2.1464867 2.0119175 1.889257
                  [,19]     [,20]     [,21]     [,22]     [,23]     [,24]
x.axis.ticks  0.1403259 0.1481218 0.1559177 0.1637135 0.1715094 0.1793053
heterogeneity 1.7769674 1.6737817 1.5786447 1.4906679 1.4090967 1.3332846
                  [,25]     [,26]     [,27]     [,28]     [,29]     [,30]
x.axis.ticks  0.1871012 0.1948971 0.2026929 0.2104888 0.2182847 0.2260806
heterogeneity 1.2626737 1.1967794 1.1351779 1.0774966 1.0234063 0.9726146
                  [,31]     [,32]     [,33]     [,34]    [,35]     [,36]
x.axis.ticks  0.2338765 0.2416724 0.2494682 0.2572641 0.265060 0.2728559
heterogeneity 0.9248607 0.8799111 0.8375559 0.7976056 0.759889 0.7242504
                  [,37]     [,38]     [,39]     [,40]     [,41]     [,42]
x.axis.ticks  0.2806518 0.2884477 0.2962435 0.3040394 0.3118353 0.3196312
heterogeneity 0.6905482 0.6586533 0.6284473 0.5998218 0.5726772 0.5469218
                  [,43]     [,44]     [,45]     [,46]     [,47]     [,48]
x.axis.ticks  0.3274271 0.3352229 0.3430188 0.3508147 0.3586106 0.3664065
heterogeneity 0.5224707 0.4992458 0.4771746 0.4561899 0.4362293 0.4172348
                  [,49]     [,50]     [,51]     [,52]     [,53]     [,54]
x.axis.ticks  0.3742024 0.3819982 0.3897941 0.3975900 0.4053859 0.4131818
heterogeneity 0.3991523 0.3819313 0.3655250 0.3498891 0.3349827 0.3207670
                  [,55]     [,56]     [,57]     [,58]     [,59]     [,60]
x.axis.ticks  0.4209777 0.4287735 0.4365694 0.4443653 0.4521612 0.4599571
heterogeneity 0.3072061 0.2942659 0.2819145 0.2701221 0.2588604 0.2481029
                  [,61]     [,62]     [,63]     [,64]     [,65]     [,66]
x.axis.ticks  0.4677530 0.4755488 0.4833447 0.4911406 0.4989365 0.5067324
heterogeneity 0.2378245 0.2280018 0.2186123 0.2096352 0.2010505 0.1928395
                  [,67]     [,68]     [,69]     [,70]     [,71]     [,72]
x.axis.ticks  0.5145282 0.5223241 0.5301200 0.5379159 0.5457118 0.5535077
heterogeneity 0.1849844 0.1774684 0.1702756 0.1633910 0.1568002 0.1504896
                  [,73]     [,74]     [,75]     [,76]     [,77]     [,78]
x.axis.ticks  0.5613035 0.5690994 0.5768953 0.5846912 0.5924871 0.6002830
heterogeneity 0.1444466 0.1386587 0.1331146 0.1278030 0.1227137 0.1178366
                  [,79]     [,80]     [,81]     [,82]      [,83]     [,84]
x.axis.ticks  0.6080788 0.6158747 0.6236706 0.6314665 0.63926237 0.6470582
heterogeneity 0.1131624 0.1086819 0.1043867 0.1002686 0.09631986 0.0925331
                   [,85]      [,86]      [,87]      [,88]      [,89]      [,90]
x.axis.ticks  0.65485413 0.66265001 0.67044590 0.67824178 0.68603766 0.69383354
heterogeneity 0.08890129 0.08541771 0.08207597 0.07886998 0.07579392 0.07284226
                  [,91]      [,92]      [,93]      [,94]      [,95]      [,96]
x.axis.ticks  0.7016294 0.70942531 0.71722119 0.72501707 0.73281296 0.74060884
heterogeneity 0.0700097 0.06729119 0.06468192 0.06217727 0.05977286 0.05746448
                   [,97]      [,98]      [,99]     [,100]
x.axis.ticks  0.74840472 0.75620061 0.76399649 0.77179237
heterogeneity 0.05524813 0.05311997 0.05107634 0.04911374

BTYD documentation built on Nov. 18, 2021, 1:10 a.m.